dr. michelle segar; The Exercise Motivation and Behavior Architect™

Building Behaviors to Last a Lifetime

Stop sabotaging your long-term goals!

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Engagement, participation and long-term adherence? YES!


I can help you increase your ROI on prevention and wellness through achieving long-term behavioral outcomes -   Let me show you how to boost your bottom line  through facilitating happier, more energized and healthier individuals.    It’s easier than you think…

Here’s a little known secret: The main REASON WHY individuals try to change their health behaviors is the foundation of their entire behavioral process.

Reasons determine whether individuals develop “high” or “low” quality motivation and whether they stay stick with it – or not.

If the main  reason for a lifestyle change is based on unconscious socialized norms and pressures, as it is most frequently, it results in poor quality motivation and eventual drop out.

If the main  reason is based on mindful decision making to experience compelling benefits that enrich daily living, and includes a rejection of old ineffective reasons, individuals’ develop high quality motivation. That is the WHY, the first component of my Behavioral Blueprints to sustainable behavior.

But having high quality motivation isn’t sufficient to maintain health/self-care behavior.

In order for individuals to successfully SUSTAIN self-care behaviors in their busy lives, they have to address the beliefs they hold about what is most important in life, especially HOW they prioritize self-care among their many other competing priorities.

The HOW, the second part in my Behavioral Blueprints, guides individuals to change “self-care” from some abstract value that people call “important” into energy-generating behavior that is considered essential to living well every day.

The third part, the DO, is the most straightforward. It also reflects the typical goal setting, evaluation, and problem solving methods that most other behavioral models and programs focus on. However, in my Behavioral Blueprints, while important, the Do is not the lynchpin of lasting motivation and sustainable behavior.

The method I’ve developed and evaluated to help individuals personalize their Why, How, and Do in order to promote sustainable motivation and behavioral is EASY and SYSTEMATIC. It can be used in coaching protocols or algorithms for eHealth games and products.

Read what people who have heard me speak about these ideas have to say here.

I used a disruptive innovation strategy to integrate research across different areas in a novel way to create a new, much simpler and scalable model and method of behavior change.

Please see some of the research I’ve published about thishere.

Listen to this two-minute podcast about our new University of Michigan research suggesting that we can rebrand health behaviors like exercise to improve engagement, motivation, and behavioral sustainability.

 

I’ve spent almost two decades honing a method that is comprehensive and systematic – but also VERY simple. My Behavioral Blueprints are based on scientific evidence and have published data supporting them.


They reflect a fully integrated motivation & self-regulation methodology for achieving lasting:

  • (Why) autonomous motivation to keep pursuing the purpose/reason for the behavior.
  • (How) prioritization of the behavioral purpose to successfully compete with other daily priorities and “to do’s”.
  • (Do) sustainability over time.

 

My Behavioral Blueprints are also scalable. They can be used to create algorithms for e-health programs or guide behavioral counselors to more efficiently and quickly help patients/clients deeply internalize the value of health behavior so they will STAY motivated to fit it into their busy lives.

 

Translating “research into real life” is my passion and priority. I want to help YOU!

 

If you’d like to know how my easy-to-implement blueprints can help you engage individuals, spark meaningful conversation, and promote lasting motivation and behavior please contact me.