Looking for a fresh new message that deeply resonates with your audience of academics, practitioners, trainers, employees, or consumers?
Want novel insights about health and fitness that quickly engage – and are also based on the latest science of motivation, decision-making, and sustainable behavior? Below, I explain why we should stop promoting health, as well as rebrand exercise. Curious? Watch the short videos below.
As a motivation scientist and behavior change expert, my keynotes and sessions offer evidence-based ideas that are SIMPLE to understand and implement – even the most jaded have epiphanies that generate inspiration and more productive action.
My presentations and webinars are energetic and provoke the “a-ha moments” that give audiences meaningful new reasons to take better care of themselves.
My keynotes also teach clinicians and other types of behavioral professionals a much simpler way to understand fitness and health behaviors and work with individuals to create sustainable lifestyle changes that can stand the test of time.
Discover what audience members and people who have hired me to speak have to say about my keynotes and ideas here.
From Chore to Gift: Rebranding Exercise, Health, and Self-Care
Evidence shows that motivating people to exercise for a future health benefit is not compelling enough to keep most motivated, regardless of their sense of urgency and buy-in at the outset. In addition, body-shaping motives create pressure and self-rejection, especially in women, all of which leads to failure to achieve fitness goals and other important health- and wellness-related outcomes.
In order for individuals to successfully SUSTAIN self-care behaviors in their busy lives, we need to reframe the purpose of these behaviors for their immediate benefits, such as increased energy and well-being, which leads to better performance in key life roles such as Parent, Partner and Professional.
I call this Rebranding Health as Well-being.
I am widely quoted in the media such as The New York Times, Forbes, US News & World Report, womenshealth.gov and am being invited to speak to audiences around the world about my novel (and simple) approach to achieving sustainable health and fitness behaviors.
In 2012, I was the featured speaker at two conferences about how to motivate sustainable lifestyle changes for behavioral professionals, personal trainers, and researchers in Lisbon, Portugal. In addition to teaching the Rebranding Exercise method I invented, I also discussed my easy-to-use Why-How-Do Behavioral Blueprints. In an interview following my presentations, my ideas were featured in the top Portuguese newspaper’s science section where I was called “the North American guru of exercise motivation.”
Short videos of me speaking in Portugal can be found here.
Testifying to the novelty of my ideas and presentation quality, I was honored to learn that my second talk at the 2012 Art and Science of Health Promotion in San Diego (April) set the record for having the most attendees of all sessions that year.
As a consultant to visionary organizations, government agencies, and gaming developers, my simple, easy-to-implement Behavioral Blueprints are designed to help organizations build programs and initiatives that foster positive and internal motivation, sustainable fitness and lasting health behavior change.
I Can Inspire Your Group or Consumer to See Health Behavior and Motivation Differently
FOR BEHAVIORAL PRACTITIONERS: Health and health behaviors have been misbranded as clinical and non-inspiring outcomes in health care and society in general. An important part of the solution to optimally engage individuals in sustaining lifestyle changes is to rebrand health behaviors as “well-being,” as key ways individuals can become more effective, loving, and happy in their daily lives.
I have started speaking internationally, teaching health behavioral professionals my simple method for infusing purpose and meaning into health behaviors, including my systematic technique that Rebrands Health As Well-being through changing the purpose of self-care behaviors, like exercise, sleep, dietary change, etc.
My simple, yet comprehensive, Behavioral Blueprints foster autonomous motivation and help people better prioritize their own health and well-being through their daily decisions.
See my Behavioral Blueprints for organizations and health professionals.
MY MOST POPULAR KEYNOTES AND TRAININGS FOR PROFESSIONALS ARE LISTED BELOW.
- Rebranding Health as Well-Being™: A better “hook” to motivate sustainable behavior and create thriving organizations
- Whole Brain Health Promotion™: An Evidence-based Approach to Build Behaviors That Last a Lifetime
- Rebranding Exercise™: Motivating People to Move Toward Happiness
- From Health to Happiness™: Making Behavior Change More Relevant and Compelling to Individuals
- Counseling Patients Toward Lasting motivation and Behavior: Easy-to-Use Principles and Protocols
FOR FEMALE CONSUMERS AND EMPLOYEES: Attendees of my presentations leave inspired, feeling more ownership of their self-care, and ready to take a more realistic approach to behavior change that they will stay motivated to sustain. See my MOTIVATION INNOVATION PAGE.
Do you need a motivational speaker to promote sustainable physical activity, self-care, and health that goes beyond the clinical and superficial messages delivered by most – to actually help your core consumer, women, identify HOW their core values relate to and support on-going physical movement and self-care so they can feel and live better? In 2012, I was honored to deliver keynotes to standing-room-0nly audiences in Cheyenne, Wyoming, (Wyoming Heart and Vascular Institute) and Palos Heights, Illinois (Palos Community Hospital Women’s Health and Fitness Day).
MY MOST POPULAR KEYNOTES FOR CONSUMERS AND EMPLOYEES ARE LISTED BELOW.
- Moving Toward Happiness™: One Step at a Time
- Smart Women Don’t Diet™: Moving Toward Peace With Our Bodies and Ourselves
- Essential Steps™: Transforming Exercise From a Chore Into to a Gift
- The Art & Science of Sustainable Self-Care
- Diagnosing and Treating Caretakeritis (An Inflammation of the Caretaker Muscle From Overuse)
For speaking inquiries, please contact Jayme Johnson at Worthy Marketing Group: Jayme (at) worthymarketinggroup.com Please let us know how you found us when you email – thank you!